Newest Products
Avet EXW 80/2 Two Speed Lever Drag Reel
$951.99
Avet EX Reel Features: Precision machined 6061 T-6 marine grade aluminum and stainless steel components. Anodized for superior corrosion resistance and beautiful finish. Topless frames on select models. Powerful lever...
Fishbites
$7.99
Fishbites use a concentrated formula that replicates the natural chemicals fish use to detect and track their prey. Fishbites gradually dissolve in water, releasing atrail of powerful feeding stimulants. When...
Yo-Zuri 3D Inshore Twitchbait
$9.99
The 3D Inshore Twitch Bait is a slow sinking lipless hard bait with excellent balance for quick starting action around cover. Designed to be fished in shallow water the 3D...
Yo-Zuri Topknock Pencil (F)
$8.99
Available in two sizes, this new style Pencil has an action unlike any other lure in its class! It sits flat on top of the water instead of the tail...
Gambler Salt Trophiez
$6.19
The Gambler Trophiez Jighead is designed for catching trophy fish of all species. Built around a 3x strong Mustad hook these jigs won't let you down when it comes to...
Gambler Go Fish EZ 6.5”
$8.99
Taking the proven performance of Gambler's EZ to new heights, the Gambler Really Big GZ offers a beefed-up profile that is built for triggering bites from extra-hungry predators. A scaled-up...
Gambler Go Fish The Big EZ
$4.79
An enticing meal for any fish, the Gambler Big EZ delivers a realistic profile in the water, and the combination of its segmented body and paddle tail create a thumping...
Gambler Go Fish 5” Super Stud
$4.79
The Gambler Super Stud is a 5 inch Fluke-style soft jerkbait with a shad profile body and a thin, forked tail. Super-flat back allows the Super Stud to achieve a...
Gambler Go Fish 5” Ace
$4.79
An extremely productive stick bait, the Gambler Ace has just the right salt content to provide the correct rate of fall and action needed to entice bass to strike. Once...
Gambler Go Fish Burner Worm
$4.79
Offering a large, easy-to-spot profile, the Gambler Burner Worm delivers an out-of-this-world action that bass of all sizes will love. Designed with a highly individualized tail shape, the Gambler Burner...
Gambler Go Fish Cane Toad
$4.79
The Gambler Cane toad has been responsible for putting money in a lot of tournament anglers pockets. The Gambler Cane toad offers a very unique swimming action. The wide body...
Rapala Loud Rattling
$8.99
The sleek body shape and bold color selection make this hot sinking Rapala® Rippin' Rap® Rattling Lipless Crankbait perfect for covering water fast with a rip 'n' dip action or...
Rapala BX Brat 3’ Depth
$8.99
You can send the Rapala® BX™ Brat to the corner for bad behavior, but it won't stay there long. This brash, ill-tempered Balsa Extreme squarebill crankbait always comes out looking...
Rapala X-Rap Xtreme Action Probait
$11.99
The X-Rap® Prop marks the X-Rap family’s entrance into this productive category. Simply by adding X-Rap Attitude we have taken a good bait and made it great. Stainless Steel Props...
Rapala DT-4 Dives To 4’
$8.99
The DT® (Dives-To) series of crankbaits, dive fast to a preset depth and stay in the “strike zone” longer than any than other crankbait on the market. Made from the...
Rapala Rattling Topwater Skitter V
$12.99
This topwater bait features an exclusive design that radically alters the action of the lure. V-hull body design combined with tail weighted balance allows the lure to cut quick with...
Rapala X-Rap Xtreme Action Slashbait
$16.99
The X-Rap® is "all about the action." The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve. Casts like a bullet...
Savage Salt by Savage Gear Pulse Tail Mullet LB
$11.99
Based off the 3D scan of a real mullet. This innovative swimbait looks and swims like the real thing which makes it an excellent tool for anglers hunting big fish...
Savage Gear 3D Swimbaits
$19.99
Based off the 3D scan of a fish. This innovative swimbait looks and swims like the real thing which makes it an excellent tool for anglers hunting big fish in...
Savage Salt by Savage Gear Pulse Tail Mullet 8”
$18.99
Modeled from a 3D Scan of an actual mullet, the Savage Gear Pulse Tail Mullet LT Swimbaits offer an incredibly lifelike action and a rigging system that helps you land...
D.O.A. Shrimp 3”- 3 Pack
$7.99
A consistent drop rate, realistic swimming action, and downward-facing vibration legs make D.O.A.® Shrimp Lures easily capable of outfishing the real thing. These lures are made of soft plastic and...
Monster 3x Round Jig Heads
$5.99
This 5/0 Round Jig head has a Double strong gauge hook for maximum strength.
Monster 3x Weedless Jig Heads
$5.99
This is the perfect hook for rigging your soft plastics weedless. The pin inserts easily into the nose of the bait and the wide gap hook provides an outstanding hook set....